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subhabrataghosh.wordpress.com

Children of darkness | Brand Context

https://subhabrataghosh.wordpress.com/2010/03/24/innovation-inspired-by-darkness

Key to business and brand differentiation. About what I do. Posted by Subhabrata 'SG' Ghosh. March 24, 2010. The late sixties and early seventies of the last century has deep-etched memories for me. I lived there in my early teens. Amongst the many things that were in short supply, electricity perhaps topped the list. (I guess it still does) Load shedding was a phrase that entered permanently in my dictionary. It was a much hated word, welcomed with deep disgust. We found the answer to our first question.

subhabrataghosh.wordpress.com

Tata Nano. A huge marketing blunder? | Brand Context

https://subhabrataghosh.wordpress.com/2011/01/03/tata-nano-a-marketing-blunder

Key to business and brand differentiation. About what I do. Tata Nano. A huge marketing blunder? Posted by Subhabrata 'SG' Ghosh. January 3, 2011. Car sales in India. Car sales in November. Motorcycle sales in India. One year after I published this blog comes the concurrence from the great man. I guess enough has been written about the car. From an amazing engineering and business feat to a marketing disaster: all shades and forms of opinion have been expressed. So why my two-penny bit? Instead why give ...

subhabrataghosh.wordpress.com

Can a brand be an inspiration? | Brand Context

https://subhabrataghosh.wordpress.com/2012/07/05/i-had-promised-8-2

Key to business and brand differentiation. About what I do. Can a brand be an inspiration? Posted by Subhabrata 'SG' Ghosh. July 5, 2012. I had promised myself that my next post will be after I completed this project. You can read about the project here. This had to be the real purpose of the brand. To connect with their dreams. To inspire and help our students in villages to rise. The BPL Chirag scholarship. All the selected students need to do is write an essay about their dreams. One thousand and nine...

ideasrs.com

How to get ideas anytime anywhere | R Sridhar

http://ideasrs.com/how-to-get-ideas-anytime-anywhere

How to get ideas anytime, anywhere. Posted on April 16, 2013 at 8:35 am. 8220;You keep talking about this app. What is it? Who is it meant for? Prasna*, it is a business app addressing the ambitious professional wanting to make a mark. He believes he can make a difference by the quality of his ideas. Therefore he is constantly, actively looking for ideas big and small to seize opportunities, solve problems, crack challenges. My app is designed to help such people. 8220;What does the app really do? There ...

adunique76-test.blogspot.com

Adunique76

http://adunique76-test.blogspot.com/2011/07/do-you-all-recognise-this-eyedea-eyedea.html

Wednesday, 6 July 2011. Do you all recognise this “eyedea”. Work for creating awareness, building an image. And inspiring a revolution. When you have multiple audiences and multiple objectives, look for one unifying “eyedea”. Some of the ‘Eyedea’s that we have created. EYEDEAS' Campaign Competition Public Awareness. Our “eyedea” creation is based on. The RETINA method of building brands. What’s the R. Ationale of the brand? What’s the E. Motionale of the brand? Who is the T. Arget of this communication?

explorate.wordpress.com

Linkedin Discussion Groups : how to stimulate deeper longer conversations | Explorate

https://explorate.wordpress.com/2009/05/14/linkedin-discussion-groups-how-to-stimulate-deeper-longer-conversations

Ideas, Perspectives and Comments on turning information into useful, actionable insight. Linkedin Discussion Groups : how to stimulate deeper longer conversations. Questions lie at the heart of finding insights. Over the past month I have asked several questions on Linkedin discussion groups and noticed something interesting. I think the 80:20 rule seems to be playing out. It looks like 20% of discussion generate 80% of the posts. You will need to join to see ] I asked :. We are now 14.05.09 over...Its &...

ideasrs.com

Innovation Coaching - R Sridhar | R Sridhar

http://ideasrs.com/work/innovation-coaching

8220;Our track record on ideas to execution is poor. What can you do to help us improve this? New ideas often scare people and make them retreat back to safety. The road to implementation present several obstacles. Only those with passion, determination and commitment get past these speed breakers. Clients need good sounding boards and guidance to stay on course. I help clients win in the innovation game by coaching their managers during every step of the innovation process. If the teams wins, I win.

ideasrs.com

U-Ask - R Sridhar | R Sridhar

http://ideasrs.com/u-ask

8220;Why is it that the people who ask for bold, new ideas are the ones who kill them? Warning: this is not a standard FAQ page or an ‘Agony’ column. My ambition is to make this page available for Frequently Un-Asked Questions. On the subject of Corporate Creativity, Innovation, Ideas etc. My friends have warned me that ‘People will wash their company’s dirty linen here’. Hope we prove them wrong. Subscribe to the comments on this post. Please fill fields marked. I will not publish your e-mail id anywhere.