marketada.com marketada.com

marketada.com

marketada.com

thoughts on marketing, product management, & development

http://www.marketada.com/

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CONTACTS AT MARKETADA.COM

Nathan Bobbin

Nathan Bobbin

8105 Ea●●●●●●●w Drive

Lit●●●ton , CO, 80125

UNITED STATES

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Nathan Bobbin

Nathan Bobbin

8105 Ea●●●●●●●w Drive

Lit●●●ton , CO, 80125

UNITED STATES

1303●●●●1518
ne●●●●●●●●@siteground.com

View this contact

Nathan Bobbin

Nathan Bobbin

8105 Ea●●●●●●●w Drive

Lit●●●ton , CO, 80125

UNITED STATES

1303●●●●1518
ne●●●●●●●●@siteground.com

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marketada.com | marketada.com Reviews
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thoughts on marketing, product management, & development
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marketada com,about marketada,subscribe via email,posted by nathan,alan klement,personas,product management,requirements,applications for marketing,marketing,from the trial,image from techcrunch,competitive analysis,and @ rcauvin,storyboards,how big,alan
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marketada.com | marketada.com Reviews

https://marketada.com

thoughts on marketing, product management, & development

INTERNAL PAGES

marketada.com marketada.com
1

Efficacy is a Function of Intent

http://marketada.com/blog/efficacy-is-a-function-of-intent

Thoughts on marketing, product management, and development. Efficacy is a Function of Intent. December 16, 2012. This is a lesson I learned at the dojo, for which I see broad application. If you don’t have complete intent, ruthless focus on your objective, you will not succeed. Punch with the intent to hit, otherwise you will never hit. If you aren’t ruthlessly focused on success in your career, quit – do something else. If you don’t wholly believe in your product – find another. Or subscribe to the feed.

2

product design - marketada.com

http://marketada.com/blog/category/product-design

Thoughts on marketing, product management, and development. Product Management’s Role in Product Design. November 3, 2010. There is some interesting banter on Twitter between @crankypm and @rcauvin concerning the role of product management in product design. Design is a topic near & dear to my heart, so my thoughts on the subject could not be contained by Twitter’s 140 character limit. The point of contention in the debate is whether Product […]. In Defense of Personas. Efficacy is a Function of Intent.

3

Product Management and Customer Service

http://marketada.com/blog/product-management-and-customer-service

Thoughts on marketing, product management, and development. Product Management and Customer Service. September 18, 2013. Because they are often close to the customer and have the ability to effect the roadmap, Product Managers in (in B2B companies) often get pulled in to customer support issues. Having seen this quite a few times, I’m feeling the need to write down my thoughts on Product’s role, with regard to Service Level Agreements (SLAs). Product’s role is not:. Or subscribe to the feed. Product Mana...

4

requirements - marketada.com

http://marketada.com/blog/category/requirements

Thoughts on marketing, product management, and development. In Defense of Personas. October 4, 2013. Alan Klement has been on a recent war against personas. I enjoy his posts, but after reading his most recent, felt the need to step up in defense of personas. Alan’s primary beef with personas is that “they are made up and not real”. Because of this, he claims that they will ultimately cause teams […]. Effectively Communicating Product Requirements. March 4, 2010. In Defense of Personas. Theme by WP Remix.

5

Considerations for New Product Development

http://marketada.com/blog/considerations-for-new-product-development

Thoughts on marketing, product management, and development. Considerations for New Product Development. July 6, 2010. Carl Knibbs on his aptly named “ carl’s product management blog. 8221; has a post. Discussing considerations for getting the green light on development of a new product. I agree on all Carl’s points and would add:. Carl covered “why me” – I’d like to see some statement that explains why your company is poised to succeed at this new venture. Do you have favorable relations with the buyers?

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