garrettmarketing.blogspot.com
New Marketing Rules: October 2008
http://garrettmarketing.blogspot.com/2008_10_01_archive.html
I'm convinced half of all the money I spend on advertising is wasted; the trouble is, I don't know which half." - John Wanamaker (1838 - 1922). Sunday, October 19, 2008. Finding Out Who Your Customer Is. One of the first things you do when you meet with a prospective customer is to determine whether they would be a good fit with your product offering - also known as "qualifying them". To help you focus on your clients needs remember this creative. What does your prospect have. What does your prospect.
prmundus.blogspot.com
PR Mundus: Vidzeme University College Announces 10th Baltic International Summer School
http://prmundus.blogspot.com/2008/01/vidzeme-university-college-announces.html
Tuesday, January 29, 2008. Vidzeme University College Announces 10th Baltic International Summer School. Vidzeme University College announces that Baltic International Summer School this year will take place on August 1-17 in two Baltic countries – Latvia and Estonia. The focus of the school this year will be "Communication. Technologies. Integration.". More information about the event as well as online application for students can be accessed here. It is also possible to apply for scholarships! A view o...
prmundus.blogspot.com
PR Mundus: PR Disasters 2007
http://prmundus.blogspot.com/2008/01/pr-disasters-2007.html
Monday, January 21, 2008. Mistakes are human thing, but what about the disasters? The fantastic opportunities that bloggers have - surfing the blogosphere, discussing and reporting the findings are of great value for all those, interested in PR. The full list of the year’s most negative PR disasters identified by bloggers, the media and PR and reputation management expert, Gerry McCusker can be read on his blog PR Disasters. Laura in PR Mundus. Subscribe to: Post Comments (Atom). Subscribe for PR Mundus!
frontlinespr.blogspot.com
From the Frontlines of PR: Stay Hoaxy, iNewswire.com
http://frontlinespr.blogspot.com/2006/03/stay-hoaxy-inewswirecom.html
Thursday, March 16, 2006. Stay Hoaxy, iNewswire.com. There were two strange stories this week about people using a free "newswire" service called iNewswire.com to distribute bogus news. One was that Will Ferrell died. Which is both false and fortunate for me in providing a relevant reason to post a picture of my favorite fictional journalist on this blog. Hoax, a 16-year-old Google fan was able to get a fake press release announcing his hiring by the search engine. Supposedly, real PR firms use PRWeb.
frontlinespr.blogspot.com
From the Frontlines of PR: I'll Gladly Pay You Tuesday
http://frontlinespr.blogspot.com/2006/04/ill-gladly-pay-you-tuesday.html
Thursday, April 06, 2006. I'll Gladly Pay You Tuesday. Has delivered a favorite among PR bloggers this week with his how-to list. On ways to be a bad client. His last point, on paying late, is one I was just discussing with a friend in another service business the other day. He does foreign language translation work, and he runs into the same problem - companies that think it's okay to pay their bills whenever they feel like it. Moreover, in the service industry, smaller companies are forced to take on t...
frontlinespr.blogspot.com
From the Frontlines of PR: Social News Reading Overview
http://frontlinespr.blogspot.com/2006/03/social-news-reading-overview.html
Saturday, March 11, 2006. Social News Reading Overview. Kevin Kelly's " Cool Tools. Section of his blog has a nice overview of the various offerings that are similar to Digg in. Enabling navigation of news based on popularity or user feedback. I touched on. A few weeks back, but Kevin uncovers a few more (i.e., Reddit. With some useful insight about the development of the genre, which he calls "consensus tools.". Posted by I at 8:42 AM. Dig into Dugans Flickr Hacks. Google Beta Launch Lasts Four Hours?
frontlinespr.blogspot.com
From the Frontlines of PR: Yuppiest Over-caffeinated Rant Ever
http://frontlinespr.blogspot.com/2006/03/yuppiest-over-caffeinated-rant-ever.html
Wednesday, March 15, 2006. Yuppiest Over-caffeinated Rant Ever. I have been resisting the urge to rant about Starbucks on this blog pretty much since I started writing here. It is mostly because my relationship with Starbucks makes me feel ashamed. It is like the bad girlfriend I cannot leave. (Apologies to my wife.). But it's not Starbucks' fault I'm a sell-out. As I said, everyday, I go to the same Starbucks and order the same drink at the same time. Despite this, and my personal knowledge of the n...
frontlinespr.blogspot.com
From the Frontlines of PR: August 2003
http://frontlinespr.blogspot.com/2003_08_01_archive.html
Monday, August 04, 2003. Six Interviewing Strategies When Seeking Young PR Professionals. Http:/ www.ianlipner.com/frontlines4.htm. PR professionals entering the field in the past several years have experienced both the feast of the dot-com boom and the famine of the subsequent bust. And while hundreds of PR folk have gone from stock options to COBRA options, some might argue that on the whole the industry has benefited from the roller coaster ride. Posted by I at 11:33 PM. Ill Gladly Pay You Tuesday.
frontlinespr.blogspot.com
From the Frontlines of PR: January 2004
http://frontlinespr.blogspot.com/2004_01_01_archive.html
Monday, January 26, 2004. Helping Junior PR Execs Help Themselves With Media Relations. Http:/ www.ianlipner.com/frontlines7.htm. The Bcc field on an e-mail. A fax machine. A speed dialer. If the competent use of these three tools were all it takes to garner consistent media coverage about your organization or client, life would be easy. Well, perhaps not life for PR execs working in media relations, since we would be completely replaceable for a few hundred bucks. Posted by I at 11:37 PM.
3i.wildfirestrategy.com
(3i) » It’s the little things
http://3i.wildfirestrategy.com/category/its-the-little-things
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