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May | 2009 | United Entertainment Group
https://unitedentertainment.wordpress.com/2009/05
Commentary from the Intersection of Branding and Entertainment. Updates from May, 2009 Toggle Comment Threads. May 17, 2009. Tags: ACME ( 7 ). Acquisition, Press Release, UEG ( 16 ). United Entertainment Group ACME. NOTE: We will be merging the ACME blog. With the new and improved UEG blog. Update your bookmarks, Del.icio.us, and RSS, if you are into that stuff! Required fields are marked *. Notify me of new comments via email. Blog at WordPress.com. Follow “United Entertainment Group”.
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Amplifier Content Marketing : Blog : Why Did Blender Fail?
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What is Content Marketing? Why Did Blender Fail? Posted By Joe Pulizzi on March 31, 2009. If you haven't heard,. Magazine folded last week. Amid ongoing and severe losses in advertising pages. You either loved or hated. But you had to respect their lofty editorial and production standards. Is not a story about the economic crisis. Most of. S 30% drop in advertising. Happened before advertisers called it quits on marketing later in the year. So what was the issue? Let's look at Unilever's AXE. I can envis...
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Amplifier Content Marketing : Blog : Sprite’s Vogel Sponsorship Is a Sign of More to Come
http://www.amplifiercontent.com/blog/sprites_vogel_sponsorship_is_a_sign_of_more_to_come
What is Content Marketing? Sprite’s Vogel Sponsorship Is a Sign of More to Come. Posted By Joe Pulizzi on April 20, 2009. You may have seen it already. Sprite has enlisted the help of both YouTube and Facebook to promote " Green Eyed World. A new reality-remix series featuring budding UK musician Katie Vogel. Overall, this is a cool content sponsorship by Sprite.but here's what interests me the most:. Whether a brand is trying to influence music fans, marketing lovers, or construction workers, influence ...
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Amplifier Content Marketing : Blog : Parachute and Nivea Make Perfect Match
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What is Content Marketing? Parachute and Nivea Make Perfect Match. Posted By Glenn Sabin on March 20, 2009. Is TV the new model for breaking music acts? Yes, according to Jeff Straughn, VP-strategic marketing at Island Def Jam Music Group. Popular, Virginia-based band Parachute has teamed up with skin care company Nivea to create an acoustic version of their tune. Please enter the word. Sign up here to receive news and white paper updates by email. Sign-up for Amplifier Updates.
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Amplifier Content Marketing : Blog : Do You Have a Twitter Strategy? If Not, You Need One
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What is Content Marketing? Do You Have a Twitter Strategy? If Not, You Need One. Posted By Joe Pulizzi on April 09, 2009. The micro-blogging tool, just hit 10 million unique visitors. In February. It's a true force that all businesses need to consider having a significant presence in. Even with this growth (up from 6 million in January), most marketers are still trying to figure the social media tool out. I don't get it," says one marketer. It's silly," says another. So, what's a marketer to do? The solu...
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Amplifier Content Marketing : Blog : BrandXIdeas.com Something to Consider
http://www.amplifiercontent.com/blog/brandxideascom_something_to_consider
What is Content Marketing? BrandXIdeas.com Something to Consider. Posted By Joe Pulizzi on April 29, 2009. Remember the days of large focus groups and paying telemarketing companies to talk to your customers. Maybe you are still living in those days. I'm not saying that those tactics aren't valuable, but I'm surprised that more organizations aren't heavily leveraging social media to gain customer insight and feedback. And are taking the feedback seriously. Where is your BrandXIdeas.com? Somewhere out the...
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Amplifier Content Marketing : Blog
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What is Content Marketing? BrandXIdeas.com Something to Consider. Posted By Joe Pulizzi on April 29, 2009 Permalink. Remember the days of large focus groups and paying telemarketing companies to talk to your customers. Maybe you are still living in those days. Sprite’s Vogel Sponsorship Is a Sign of More to Come. Posted By Joe Pulizzi on April 20, 2009 Permalink. You may have seen it already. Sprite has enlisted the help of both YouTube and Facebook to promote " Green Eyed World. If Not, You Need One.
